Blogging from the Heart… But, Smart! My Chit-Chat with ProBlogger, Darren Rowse

by Chris C. Ducker · 32 comments

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Happy New Year, everyone…!

To kick-start 2012 I’ve decided to post this video a little earlier than I had originally anticipated. Even though it was shot at BlogWorld in LA, last November, I was going to release it at the end of this month, as part of a little series I plan on doing. However, when I was looking at it earlier today, the content just grabbed hold of me again, and I realized how important of a message it is for all of us bloggers! Hence the decision to post it earlier than planned.

Darren Rowse is known as one of the most successful bloggers and online entrepreneurs around. I’d met with Darren originally at BlogWorld in Vegas in late 2010, and we reconnected in LA, where we got to hang out and chat together a lot more – he’s a top guy and someone that I hold a massive amount of respect for.

So, in this video you’ll see me and Darren discuss the subject of one of his BlogWorld sessions, which bears the same title as this blog post.

I feel the content of this video is massively important to all bloggers out there. Not just because it helps us to come up with some cool post ideas, but also to capture the attention and imagination of our communities, and also allows people that follow us online to perhaps get a deeper understanding to what makes us tick and why we all do what we do in business, and life.

As a side note, I’d like to thank my buddy, Pat Flynn for playing cameraman for us for a few minutes on the middle of a very busy expo floor!

I’d love to hear what you guys think about this topic – please comment at will, below.

NOTE: Have you ‘Liked’ the CD’s Facebook page yet? If not, come on ever (click HERE now to join the gang!) and introduce yourself, ask questions and get involved!

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{ 32 comments… read them below or add one }

Nica Mandigma January 10, 2012 at 14:56

What a way to start the New Year! I have a feeling you have more Blog World speakers lined up for the rest of the year…. One action item off this post: build a list!


Chris C. Ducker January 11, 2012 at 00:35

Hi Nica

Actually, that’s actually IT! Even though I had the camera with me the entire time, I was too busy enjoying being in the moment to take it out and use it anymore. Looking back, I certainly should have! Next time…

Hope you enjoyed my chat with Darren, though.



Rob Cubbon January 10, 2012 at 18:14

Hey Chris, well done for getting Darren Rowse into the ranks of VBL interviewees! I think you’ve had most of the best/most famous of the bloggerati – except for Gary Vee! I’ve been following Darren’s stuff for longer than I’ve been following anyone, just about.

I like the chat you had about “things we know we should be doing but aren’t”. Too true!


Chris C. Ducker January 11, 2012 at 00:36

Hi Rob

Haha. Good point… Almost!

I actually have one in the bag already for when the VBL Podcast comes back to action. And it’s a biggie – you’ll be equally impressed, promise!

Hope all is good, and HNY, mate.



Keith January 10, 2012 at 22:21

Are you two related? (look similar LOL)


Chris C. Ducker January 11, 2012 at 00:37

We do…?


Sorry, Keith – I don’t see it!!! :-)

Thanks for dropping by, bud.



stevewyman January 11, 2012 at 19:36

lol, might be the lack of hair thing ;-) is there such a thing as being a baldist :-)

other than that and you both male :-)



Chris C. Ducker January 12, 2012 at 14:14

Possibly the lack of hair… Or, it could be, maybe, because we’re just good looking blokes!!?

What you think? :-)



stevewyman January 13, 2012 at 01:38

Hum, ill leave that to the female members of the tribe to comment if i may ! :-)


Chris C. Ducker January 16, 2012 at 18:11

I wasn’t aware that we had any…?!!

Well, not many, thats for sure… C’mon ladies – make yourselves know! :-)



Benny January 10, 2012 at 23:17

Enjoyed the video! Give that cameraman a raise too!


Chris C. Ducker January 11, 2012 at 00:38

Hold your horses, dude… He wasn’t THAT good – there was at least one ‘shake’ that I counted!!! LOL

Just read your Photo365 update. Good stuff. I hope 2012 rocks for you…



Sergio Felix January 11, 2012 at 03:08

Hey Chris,

Great video with Mr hotshot Darren Rowse!

I liked the bit about “bloggers know they have to be building their lists, yet so many are NOT doing it”.

I fight a lot of those things myself but not only about building a list, but by not doing guest posting, not having a membership site, not building micro niche sites, etc, etc.

And the worst thing is that I’m AWARE I should be doing exactly that!

Hopefully this 2012 will be the year when I change all of this.

Thanks for sharing that great vid man and yeah, I noticed a few camera moves too LOL :P



Chris C. Ducker January 12, 2012 at 14:16

Hi Sergio

Glad you liked the chat with Darren.

Most importantly – don’t just TALK about making change. Do it. Just like NIKE!

Pat did a great job in handling that camera – especially as he was nursing a slight hangover at the time!!! :-) – We all were!



Colin January 11, 2012 at 06:41

Nice to see an Aussie in a sea of sameness.

2011 was a Gap year for me blogging wise after the death of my blog partner…takes time to get your Mojo back.

Thanks for the assistance in my 2012 “get the head screwed on” project your content is always thought provoking in a humanistic way. It comes across that you want people to come to the business party with their eyes open…or it’s best not to come at all (for their own good).

I unsubscribed to so many others in 2011…I’m glad I kept you (In a manly Bro Hug way)



Chris C. Ducker January 12, 2012 at 14:15

Hi Colin

Good to see you commenting again and that you’re jazzed up for 2012 – thats awesome.

I know last year was a tough one for you, so onwards and upwards, my man! Make THIS year the best ever for you!

All the best,

PS. Stoked to still be on your list, bud. Thank you.


Colin January 12, 2012 at 14:38

Thanks Chris

You have got me Jazzed up that I fleshed out a Marketing plan for my new podiatry clinic this morning. So many people do a business plan but not a marketing plan…really drilled down this time. All about integration of online(blogging) and offline this time around and I’ll probably throw in a bit of Virtual.

My last podiatry clinic was totally virtual with booking and reception before I sold it…Pro’s and con’s but it was your blog that made me think it was possible. Patients always wanted to know were the New Girl was…and the phone not ringing was a relief rather than the sign of a doomed business.

Thanks again Chris I always look forward to the ideas you bring to me from the outside of my Profession.


Chris C. Ducker January 16, 2012 at 18:14

Hi Colin

Thats great to hear, bud. Good to see you back on the horse and firmly in the saddle!

Thats what its all about… just trying to help and inspire. Nobody has a monopoly on good ideas, thats for sure. We all learn from each other.

Keep walkin’ on, my man.



Cynthia January 12, 2012 at 03:27

Great interview! Nice to recognize that many of us still have that affliction of not building our lists when we *know* we should. I implemented this on two of my blogs last week and it felt good to check that off my to-do list.


Chris C. Ducker January 12, 2012 at 14:13

Absolutely, Cynthia.

I made the mistake when I launched THIS blog, correcting it around 3 months in – and I’ve never stopped being gutted by it! I mean, I could have gotten at least another 5 subscribers!!! :-) – You get my point, no doubt.

Thanks for dropping by and commenting.



Maria January 13, 2012 at 01:26

I loved the hair contest!


Chris C. Ducker January 16, 2012 at 18:11

Yeah – thats easy to say, but who do you think actually WON..?!!!



stevewyman January 13, 2012 at 01:53

Hi Chris

Some real insights from Darren. I thing to incourage some folks with great blogs (you know how you are) to monetise and build the “business” from day one.

Why not. Would you open a shop an put a sign in the window saying “not enough cutomers yet” heck no so why wait to moentise, capture email names or whateber your BUSINESS goals are

Like the new look and yep 2012 is going to be Epic, it already is :-) busy busy days lots happening




Chris C. Ducker January 16, 2012 at 18:12

I agree, Steve. This year is going to be great – everything seemed to work its way up to 2012 for me. I’m hoping that great things will come out of not only this blog, but also my businesses (more so, actually!), more than ever before.

Here’s to the TRIBE and all that we do in the next 12 months!



Jeff January 13, 2012 at 02:11

Nice chat between the two of you.

Two points that stand out to me are be sure to include plenty of personal back story, along with your how-to content.
Emotionally engaging your visitors will go a much longer way for building relationships than a viral how-to post.

Making time to fit in those things you “know you should be doing’, is always a challenge, but is very possible if you plan to do that 1 important thing every day.


Chris C. Ducker January 16, 2012 at 18:10

Hi Jeff

That emotional stance is not new, and like we said in the video – we KNOW we should be capitalizing on it a little more, at least from time to time. People LOVE to hear other peoples stories, thats for sure.

One important thing every day – like it. :-)

Thanks for the comment, bud.



Abdi January 16, 2012 at 03:49

Pat Flynn was the cameraman is that what he meant in BE EVERYWHERE strategy.. lol pay rise for him i just joking love him. love the video Chris as always very very informative more of these short informative interviews please, and Pat next time you play the cameraman you should show you face at the end of the video or give thumps up or something like Chris, Darren and Pat… Abdi


Chris C. Ducker January 16, 2012 at 18:08

Hahaha. Yes, Abdi – Pat certainly does get around, doesn’t he! :-)

Lots more cool stuff coming up, I promise.

Stay tuned, bud.



Sharon January 16, 2012 at 04:53

Great video Chris. As a fellow Brit its good to hear another English accent in the blogesphere!


Chris C. Ducker January 16, 2012 at 18:08

Hi Sharon

Great! Glad you enjoyed the chat.

Ah, yes – there are not enough of us about, is there…?!?!! I wonder what we can do about that… Any ideas?

Welcome to the VBL Tribe. :-)



Khaja Moin January 16, 2012 at 21:49

Excellent video Chris, thanks for uploading!


Chris C. Ducker January 17, 2012 at 13:53

You’re welcome. Glad you enjoyed it.

Welcome to the VBL Tribe, Khaja!



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